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How we became a WHICH? Trusted Trader

Updated: Aug 23, 2022

WHICH? is a quality brand that helps build trust and confidence for consumers, and helps them to choose the right trader. IH Flooring have always wanted to ensure that our customers receive an excellent service, so the opportunity to gain a Which? Trusted Trader endorsement was hard to pass up.

At the start of December 2016 WHICH? contacted us as they recognised there was a gap in the market for a local independent flooring company to become a trusted trader. We had an initial consultation with one of the representative to see if we qualified and following that were put forward for an interview and assessment. The assessment process was very vigorous including a credit report, checking customer satisfaction, checking all business procedures, interview then a final assessment in January 2017.

We had to make some small changes to the business to comply, but our customers will certainly be better for it. We have now achieved the Trusted Trader endorsement and are very proud that our customers can choose us knowing that we are a WHICH? Trusted Trader.

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